Marketing Society of Bangladesh (MSB)

Historical background
Marketing Society of Bangladesh (MSB) is a non-profit, non-government and non-political organization which was established on 3rd January 2013 to be the strongest platform for Marketing and Sales professionals of the country. It was founded by our respected teacher of Institute of Business Administration, Dhaka University Prof. Syed Ferhat Anwar. Currently the Executive Committee has 10 members, represented by renowned academicians, professionals and entrepreneurs.

MSB is the member of Asia Marketing Federation (AMF), the apex networking body of all the marketing associations in Asia. Besides AMF, MSB also works as the strategic partner of Bangladesh Brand Forum (BBF) where it actively provides thought leadership in many of BBF’s projects and events at local and international level.

MSB is to be the platform to play the role of catalyst in the industry for enhancing the knowledge on Marketing and branding and promote application of responsible Marketing practices which can transform the society, country and the world at large.

Organization Structure

NMA's Contact

Contact 2
Prof. A.K. Enamul Haque
President
E: [email protected]
P: +88018192190633

Contact 1
Sajid Mahbub
General Secretary
E: [email protected]
P: +8801720426629

Bangladesh Brand Forum Seminar

The brand seminar aims to provide the inspiration to our marketing community to rise to the occasion and build powerful enduring brands that not only excel in the local market but also create its mark in the global arena.

Leadership Summit

Leadership Summit is a unique event designed for Business Leaders across sectors. With the roles and responsibilities of a Leader constantly changing the Summit is designed to address the most topical and relevant issues to a growing organization. The format will allow a business leader to gain the information that will give his business competitive advantage and longevity through series of interactive sessions.

Digital Marketing Award & Digital Summit

In this age of digitalization, every sphere of life is being affected by the digital media. To get the best out of digital media for different business and other organizations, Digital Marketing Summit is a platform for sharing local and global practices in the field of business and marketing through digital media.

Bangladesh Retail Congress & Award

Bangladesh Retail Congress is designed to be a knowledge platform to discuss on these key areas, talk about macro-economic factors, share consumer trends, explore technology innovation, and business strategy so that it helps local retailers to reap the benefit of this opportunity.

Communication Summit & Commward

The summit brings together leading communicators and marketing professionals from local and multinational companies, creative agencies and institutions to network and discuss ideas on how to build up a space to make creativity more viable and dependable.

Women Leadership Summit & Inspiring Women Awards

Women Leadership Summit is a day-long Summit designed to develop champions among women through sharing local and global insights. The summit voices different women leadership issues and creates brainstorm on how to create the proper ecosystem for the females to thrive in professional world.

Bangladesh Innovation Summit & Bangladesh Business Innovation Award

Bangladesh Innovation Conclave is the first ever private initiative to create a buzz to stablish why innovation is critical for the Future Growth & Progress of Bangladesh. The objective of the conclave includes: Understanding innovation, share the critical role of innovation within multiple stakeholders & develop actionable plan to drive innovation in Bangladesh.

Best Brand Award

BBF has initiated “Best Brand Award Bangladesh 2008’ in August 2008, which has been continued successfully in 2009 also. This is an Annual Award Program. The purpose of the award is to demonstrate to the business community that brands are intrinsic part of the organization and in many cases the single most valuable asset.

Young Lions Competitions Bangladesh

Young Lions Competition Bangladesh: In Search of The Ultimate Creative Competitive Young Professionals & Ultimate Young Marketers’ is an initiative organized by Bangladesh Brand Forum. Every year three winning teams in three different competitions represent Bangladesh in Spikes Asia. The jurors announce the winning teams of three competitions after a thorough and rigorous evaluation. The prestigious Young Lions Competition Bangladesh is usually organized in collaboration with The Daily Star, and in association with Cannes Lions International Festival of Creativity.

Content Marketing Conference

Content Marketing Conference is designed to share local and global best practices & approaches to content marketing. Content and Content Marketing has been a buzz word for quite some time now but the proper knowledge regarding content planning, creation, execution and dissemination is largely missing from the Bangladeshi Industry. Contents can be the most useful technique and assets for the organizations as robust planning and better processes can help the strategic efforts to create, manage, deliver and scale the contents and provide the customers with better brand connect and experiences.

Bangladesh E-Commerce Summit

The conference is designed to bring together the leading local and global industry professionals, decision-makers and thought leaders under one roof to exchange and share their experiences about all aspects of ecommerce. It also provided a multidisciplinary forum to present and discuss the most recent trends, strategies, challenges and solutions in the field. The day long summit will emphasized on the continued rise of e-commerce and how covid changed the landscape for the e-commerce industry in Bangladesh.